_____ systems are designed to help firms manage their relationships with their customers.
A) CRM
B) MIS
C) CLE
D) CLU
Answer: A
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MIS Chapter 2
- You have been hired by Inspiration Inc. to help improve their profit margin. Inspiration Inc. is a business communications consultancy that services many clients in different industries throughout the United States. The end products of the company are customized recommendations for the best use of a client's existing resources for improving internal communications, typically delivered via documentation in different media. The company has approximately 100 consultants, all of whom are located in their central headquarters in Chicago. What system do you recommend to improve the company's business processes and increase their profit margin?
- You have been hired by a worldwide non-profit agency to implement a system to handle their donations. The system must be able to handle and record telephone, sms, and Internet donations, provide up-to-the-minute reports, and create highly customizable mailing lists. In addition, event fundraisers need to be able to quickly access a donor's information and history. Which of the following systems will best meet these needs?
- You work for a highly successful advertiser that is just about to expand nationally. Of utmost importance will be finding a way to store and disseminate their clients' continually updated branding guides, which include multiple image files and text documents, to all of the firm's branches. What system will best serve these needs?
- Which of the following is not one of the fifteen categories of collaborative software tools?
- Which of the following statements about collaboration is not true?
- Which of the following roles falls into the duties of an information systems manager?
- Which of the following types of collaboration tools allows you to communicate with avatars using text messaging?
- The CPO is responsible for
- The ________ helps design programs and systems to find new sources of knowledge or to make better use of existing knowledge in organizational and management processes.
- A ________ is a senior manager who oversees the use of IT in the firm.
- The principal liaison between the information systems groups and the rest of the organization is a(n)
- The use of digital technology and the Internet to execute the major business processes in the enterprise is called
- Buying or selling goods over the Internet is called
- Which of the following decisions requires knowledge based on collaboration and interaction?
- E-government refers to the application of ________ to digitally enable government and public sector agencies' relationships with citizens, businesses, and other arms of government.
- Which of the following occupations would NOT be categorized as an "interaction" job?
- Which of the following types of system helps expedite the flow of information between the firm and its suppliers and customers?
- All of the following are direct business benefits of collaboration, except for
- You are planning the launch of your new company, an application service provider that provides an online timesheet and project tracking application. To best communicate with and manage your relationship with your users, you would want to implement a(n)
- Which types of systems consolidate the relevant knowledge and experience in the firm to make it available to improve business processes and management decision making?
- ____ systems integrate supplier, manufacturer, distributor, and customer logistics processes.
- Enabling management to make better decisions regarding organizing and scheduling sourcing, production, and distribution is a central feature of
- Enterprise systems are also known as ________ systems.
- The four major enterprise applications are
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